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Eat That Frog!, Fourth Edition

21 Great Ways to Stop Procrastinating and Get More Done in Less Time

Paperback
$19.95 US
5-1/2"W x 8-1/2"H | 13 oz | 24 per carton
On sale Jul 29, 2025 | 144 Pages | 9798890570925
A brand-new edition of the global bestseller on time management, work life balance, and conquering procrastination.

This 4th edition is fully revised and expanded with 25% new material, including practical action guides in every chapter, for the ultimate growth mindset book.


Legendary productivity and time management coach Brian Tracy shows you how to organize each day to tackle your most challenging task, eating that frog, so you can optimize your time and accomplish your goals more efficiently and effectively.

The three essentials of successful time management are decision, discipline, and determination, and Tracy shows you how to dial in these skills using 21 principles and techniques like:
  • Plan every day in advance
  • Upgrade your key skills
  • Identify your key constraints
  • Build up a sense of momentum
  • Slice and dice the task

In this completely updated 4th edition, explore step-by-step guides added to each chapter, fresh stories, and a new capstone chapter on why time management must be viewed as one of the most crucial steps to success in life and career. This life-changing manual will ensure that you get more of your important tasks done today.
Brian Tracy is chairman and CEO of Brian Tracy International. As a keynote speaker and seminar leader, he addresses more than 250,000 people each year and is one of America's leading authorities on the development of human potential and personal effectiveness. He has worked with the executives and staff of such firms as IBM, Arthur Andersen, McDonnell Douglas, and the Million Dollar Round Table. He is the author of over seventy books and more than 300 audio and video learning programs.

About

A brand-new edition of the global bestseller on time management, work life balance, and conquering procrastination.

This 4th edition is fully revised and expanded with 25% new material, including practical action guides in every chapter, for the ultimate growth mindset book.


Legendary productivity and time management coach Brian Tracy shows you how to organize each day to tackle your most challenging task, eating that frog, so you can optimize your time and accomplish your goals more efficiently and effectively.

The three essentials of successful time management are decision, discipline, and determination, and Tracy shows you how to dial in these skills using 21 principles and techniques like:
  • Plan every day in advance
  • Upgrade your key skills
  • Identify your key constraints
  • Build up a sense of momentum
  • Slice and dice the task

In this completely updated 4th edition, explore step-by-step guides added to each chapter, fresh stories, and a new capstone chapter on why time management must be viewed as one of the most crucial steps to success in life and career. This life-changing manual will ensure that you get more of your important tasks done today.

Author

Brian Tracy is chairman and CEO of Brian Tracy International. As a keynote speaker and seminar leader, he addresses more than 250,000 people each year and is one of America's leading authorities on the development of human potential and personal effectiveness. He has worked with the executives and staff of such firms as IBM, Arthur Andersen, McDonnell Douglas, and the Million Dollar Round Table. He is the author of over seventy books and more than 300 audio and video learning programs.