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Sugar Shock

The Hidden Sugar in Your Food and 100+ Smart Swaps to Cut Back

Introduction by Samantha Cassetty, MS RD
Edited by Carol Prager
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Paperback
$22.00 US
6.5"W x 6.5"H x 0.6"D   | 13 oz | 40 per carton
On sale Sep 15, 2020 | 272 Pages | 9781950785001
Discover how to identify hidden sugar traps in your food while reducing your sugar intake, losing weight, and improving your overall health
 
Did you know that you may be consuming the equivalent of 22 teaspoons of added sugar a day? Added sugars are in practically everything you eat, and you probably eat much more of them than you think. In fact, 80 percent of the 600,000 consumer packaged foods sold in the United States contain added sugar. Most of us are eating way too much of the sweet stuff and don’t even know it.
 
Sugar Shock is the ultimate resource you need to break the hold sugar has on you. This easy-to-use guide will help you understand and gain control of the amount of added sugar you consume. It shares the science behind sugar: what it does to you, why your body is wired to crave it, and how to keep track of your intake. Plus, the extensive at-a-glance photo gallery shows hundreds of sugary packaged foods in the market, along with smart swaps for less sugary (but still delicious) options. There are also surefire low-sugar swaps for kids' cereals, snacks, and drinks that even your pickiest eater will love.
 
Sugar Shock is packed with hundreds of nutritionist-approved sugar-zapping strategies:

· Get Your Sugar Score – Take the Sweet Tooth Quiz and find out if your daily sugar dose is okay or out of whack.
· 7-Day Sugar Tracker – Crack the deceptive code words and measurements that food labels use to fool you, and uncover the truth about your food choices.
· Go Clean & Lean Wean yourself from added sugars with an easy, painless 7-Day Sugar Step-Down Plan. Go further with a 21-Day Sugar-Detox Meal Plan chock-full of hearty meals and satisfying snacks.
· 50 Shades of Sugar – Discover the 50+ (!!) types of sugar disguised in many of the foods you eat (hint: Just because a sweetener like honey is “natural” doesn't mean it's better).
· Smart Sugar Swaps – Trade up to healthier foods that are just as crave-worthy with the Sugar Shock photo guide to beverages, snacks, breakfast, baked goods, soups, sauces—even cocktails!
 
With everything you need take back control of your well-being and your waistline, Sugar Shock is your path to sweet victory and a slimmer, healthier you!
"Decades ago, the official line in nutritional science was that added sugar was mostly harmless, apart from being empty calories and increasing the risk of dental caries. More recently, nutritional scientists have reversed that position, mostly because the food industry has forced extraordinary amounts of sugar into the food supply, a largely unforeseen consequence of public health messaging that warned against fat while giving sugar a green light. Sugar Shock is an important tool to help today’s consumers understand the high amounts of added sugar in their food and how to cut back." 
Bruce Daggy, PhD., Nutrition Researcher & Educator

"Sugar Shock is so much more than a book—it’s a toolkit that can help anyone and everyone stay informed: Why we’re eating too much sugar; how to make smarter choices about sweets, and provides actionable advice for smart swaps and meal hacks so you can eat what you love without giving up dessert! Sugar Shock brings clarity and authority to the clutter of nutrition and wellness space that’s brimming with disinformation. This is a must-read for science-based information, presented in a deliciously digestible, relatable, and enjoyable form!" 
—Jaclyn London, MS, RD, CDN, Author of Dressing on the Side (and Other Diet Myths Debunked): 11 Science-Based Ways to Eat More, Stress Less, and Feel Great About Your Body; Head of Nutrition and Wellness at WW

"There are a lot of books and sources that tell you why you want to cut back on added sugar, but this book does that and more: It shows you how! It’s literally packed with tips and branded product swaps that make it simple to implement. Sugar Shock tackles every category of the grocery store and beyond (think coffee and smoothie shops, for instance) so you can lower the added sugar in your diet and get healthier without giving up convenience or going to extremes." 
—Keri Gans, MS, RDN, CDN, Author of The Small Change Diet

"Sugar Shock is the perfect book to help you break up with sugar. The quiz and 7-day sugar tracker help you find where sugar is coming from in your own diet. Then there’s a meal plan and science-based tips for ways to decrease cravings and cut back on sugar. Best of all, there's so many visual SWAPS featuring actual products to make decreasing sugar easy and actually FUN!"
—DJ Blatner, RDN Author of The Superfood Swap

"In today's world of overconsumption, especially of added sugar, this book by Prager and Cassetty is much needed. It helps readers reduce intake of added sugar with fun, visual tutorials and delicious, easy (and just sweet enough) recipes. And perhaps most importantly, Sugar Shock goes through all the reasons your health will benefit from you taking in less added sugar. I'll definitely be recommending this book to my clients!"
—Amy Gorin, MS, RDN, Owner of Amy Gorin Nutrition in the New York City area and Contributor to Food Network and Everyday Health

"Rich in photos and graphics, its 272 pages are packed with easy to digest information… It is not about eliminating the joy out of eating or eliminating all added sugar, it is about keeping it in a healthy range."
Long Island Weekly, March 2020

About

Discover how to identify hidden sugar traps in your food while reducing your sugar intake, losing weight, and improving your overall health
 
Did you know that you may be consuming the equivalent of 22 teaspoons of added sugar a day? Added sugars are in practically everything you eat, and you probably eat much more of them than you think. In fact, 80 percent of the 600,000 consumer packaged foods sold in the United States contain added sugar. Most of us are eating way too much of the sweet stuff and don’t even know it.
 
Sugar Shock is the ultimate resource you need to break the hold sugar has on you. This easy-to-use guide will help you understand and gain control of the amount of added sugar you consume. It shares the science behind sugar: what it does to you, why your body is wired to crave it, and how to keep track of your intake. Plus, the extensive at-a-glance photo gallery shows hundreds of sugary packaged foods in the market, along with smart swaps for less sugary (but still delicious) options. There are also surefire low-sugar swaps for kids' cereals, snacks, and drinks that even your pickiest eater will love.
 
Sugar Shock is packed with hundreds of nutritionist-approved sugar-zapping strategies:

· Get Your Sugar Score – Take the Sweet Tooth Quiz and find out if your daily sugar dose is okay or out of whack.
· 7-Day Sugar Tracker – Crack the deceptive code words and measurements that food labels use to fool you, and uncover the truth about your food choices.
· Go Clean & Lean Wean yourself from added sugars with an easy, painless 7-Day Sugar Step-Down Plan. Go further with a 21-Day Sugar-Detox Meal Plan chock-full of hearty meals and satisfying snacks.
· 50 Shades of Sugar – Discover the 50+ (!!) types of sugar disguised in many of the foods you eat (hint: Just because a sweetener like honey is “natural” doesn't mean it's better).
· Smart Sugar Swaps – Trade up to healthier foods that are just as crave-worthy with the Sugar Shock photo guide to beverages, snacks, breakfast, baked goods, soups, sauces—even cocktails!
 
With everything you need take back control of your well-being and your waistline, Sugar Shock is your path to sweet victory and a slimmer, healthier you!

Praise

"Decades ago, the official line in nutritional science was that added sugar was mostly harmless, apart from being empty calories and increasing the risk of dental caries. More recently, nutritional scientists have reversed that position, mostly because the food industry has forced extraordinary amounts of sugar into the food supply, a largely unforeseen consequence of public health messaging that warned against fat while giving sugar a green light. Sugar Shock is an important tool to help today’s consumers understand the high amounts of added sugar in their food and how to cut back." 
Bruce Daggy, PhD., Nutrition Researcher & Educator

"Sugar Shock is so much more than a book—it’s a toolkit that can help anyone and everyone stay informed: Why we’re eating too much sugar; how to make smarter choices about sweets, and provides actionable advice for smart swaps and meal hacks so you can eat what you love without giving up dessert! Sugar Shock brings clarity and authority to the clutter of nutrition and wellness space that’s brimming with disinformation. This is a must-read for science-based information, presented in a deliciously digestible, relatable, and enjoyable form!" 
—Jaclyn London, MS, RD, CDN, Author of Dressing on the Side (and Other Diet Myths Debunked): 11 Science-Based Ways to Eat More, Stress Less, and Feel Great About Your Body; Head of Nutrition and Wellness at WW

"There are a lot of books and sources that tell you why you want to cut back on added sugar, but this book does that and more: It shows you how! It’s literally packed with tips and branded product swaps that make it simple to implement. Sugar Shock tackles every category of the grocery store and beyond (think coffee and smoothie shops, for instance) so you can lower the added sugar in your diet and get healthier without giving up convenience or going to extremes." 
—Keri Gans, MS, RDN, CDN, Author of The Small Change Diet

"Sugar Shock is the perfect book to help you break up with sugar. The quiz and 7-day sugar tracker help you find where sugar is coming from in your own diet. Then there’s a meal plan and science-based tips for ways to decrease cravings and cut back on sugar. Best of all, there's so many visual SWAPS featuring actual products to make decreasing sugar easy and actually FUN!"
—DJ Blatner, RDN Author of The Superfood Swap

"In today's world of overconsumption, especially of added sugar, this book by Prager and Cassetty is much needed. It helps readers reduce intake of added sugar with fun, visual tutorials and delicious, easy (and just sweet enough) recipes. And perhaps most importantly, Sugar Shock goes through all the reasons your health will benefit from you taking in less added sugar. I'll definitely be recommending this book to my clients!"
—Amy Gorin, MS, RDN, Owner of Amy Gorin Nutrition in the New York City area and Contributor to Food Network and Everyday Health

"Rich in photos and graphics, its 272 pages are packed with easy to digest information… It is not about eliminating the joy out of eating or eliminating all added sugar, it is about keeping it in a healthy range."
Long Island Weekly, March 2020

Welcome Hearst Home!

Hearst Magazines has recently launched Hearst Home, a new illustrated lifestyle book imprint inspired by the media company’s portfolio of brands, along with Hearst Home Kids, which will publish children’s books. The new imprints, led by Hearst Books Vice President and Publisher Jacqueline Deval, will include cookbooks, diet, nutrition, health & wellness, decorating, pop culture

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