George Saad

Gen Z is the largest generation ever, with wealth and buying power that continues to grow. For retailers looking to pull off a successful holiday season, keeping Gen Z top of mind is critical when coordinating your seasonal assortments. To make it a little easier this year, we’ve combed through our favorite books and gifts

Preppy is back! But it might not be the polo shirts, khaki shorts, and neat headbands you’re imagining. While “preppy” style is trending again with Gen Z and Gen Alpha, it’s had a bit of a makeover. A cousin of the “coquette” and Barbiecore aesthetics, the preppy look trends heavily towards pink and other bright

April’s upcoming books feature some of our favorite giftable titles! For Angelou lovers, I Know Why the Caged Bird Sings: A 500-Piece Puzzle transforms this iconic cover art into a calming bookish puzzle. If card games are more your speed, check out Stoner Playing Cards to add a trippy twist to game night, or try