BE A PATRON AND SHOP AT MUSEUM STORES
The Museum Store Association Launches Museum Store Sunday, a New International
Shopping and Cultural Campaign
#museumstoresunday
Every year consumers kick off their holiday shopping during Thanksgiving weekend, starting with Black Friday and continuing through
Cyber Monday. Beginning this year, the Museum Store Association (MSA) is launching an
exciting international annual event and shopping campaign for consumers, Museum Store
Sunday. Taking place on Sunday, November 26, Museum Store Sunday will offer visitors and
consumers inspired experiences and shopping opportunities provided by stores at
museums and other cultural non-profit attractions.
The mission of Museum Store Sunday is of global reach. In partnership with the United
Kingdom’s Association for Cultural Enterprises and the Museum Shops Association of
Australia and New Zealand, MSA’s Museum Store Sunday aims to be the global annual day to
Be a Patron – shop conscientiously and support museum stores and their missions
worldwide. Holiday shoppers will not only be able to find quality gifts filled with inspiration and educational value but, through their purchases, will support museums and cultural institutions, enabling ongoing and future appreciation and knowledge. Proceeds from
purchases at museum stores support the missions and programming of museums.
“The general public already loves shopping in museum stores, because they know they can
find something different,” says Julie Steiner, President of the MSA Board of Directors and
Director of Retail Operations at the Barnes Foundation. “Museum Store Sunday gives
people a chance to support local businesses, give back to the community through local
non-profit museum, support good causes, find unique holiday gifts, and enjoy an
entertaining and educational experience at favorite museums, all at the same time.”
Shop with Purpose
Holiday shoppers will not only find quality gifts filled with inspiration and educational value,
but through their purchases, will also directly support their favorite museums. These
products have been carefully curated to reflect the individual qualities and personalities of
each institution.
Museum Store Sunday Participants
So far, more than 450 museums representing all 50 states and the
District of Columbia, eight countries, and three continents are slated to partake in Museum Store Sunday with special events,
promotions, and other experiences that only their stores can offer. These one-of-a-kind
retail destinations that represent the museums and institutions they belong to offer
rewards that transcend a typical shopping experience. For a complete list of participating
museums and institutions, please visit www.museumstoresunday.org.
About the Museum Store Association (MSA)
The Museum Store Association is a 501(c)3 international organization with the mission of
advancing the non-profit retail industry, its museum stores, and the success of the
professionals engaged in it. MSA offers educational information and programs throughout
the year culminating in an annual conference and trade show highlighting the best in the
industry. By advocating for and encouraging high standards of curated products,
knowledge, and professionalism, MSA helps museum stores and their non-profit retail
professionals better serve their institutions and the public. For more information visit
www.museumstoreassociation.org and follow Museum Store Sunday on Instagram and
Facebook for more details.